Play

On one side, each accordion panel is bursting with bright colours, playful images, and exciting things to explore - like a hidden squeaker, uniq...

My First Pirates – SmartMax Magnetic Construction Ahoy little mateys! Wobble on deck of the pirate ship or go on a treasure hunt on the desert isla...

My First People – SmartMax Magnetic Construction Head off to a great start with My First People. Mix and match the funny faces with the different h...

My First Build & Drive – SmartMax Magnetic Construction Time to get things rolling! My First Build & Drive takes you on a creative journey....

Toddlers (1-3 years) can safely discover the magic of magnetism with the SMARTMAX "My First" collection. My First Sounds and Senses includes 8 buil...

Children can recreate the famous bible story of Noah and the Ark as they help Noah herd the animals through the different shapes into the ark. Sor...

ADORABLE DUCK: Take this waddling duck to wherever your little baby want to go! Let this yellow duck become your little one’s new friend PULL AND P...

Let your little ones soak up some quality time in the bath with Tiger Tribe's Bath Garden - Spring Flowers. Build a beautiful floating garden by sl...

3D Tea Time Puzzle - 4 Piece puzzle with Tray Easy to hold 3D Pieces make pretend play more fun! Helps Develop: * Fine Motor Skills & Coordina...

Six graduated cups, dozens of possibilities for bath and play time. Scoop and pour water, build towers by turning upside down, or just sort sizes...

Cash or card? Count the total amount then give back the right change. This cash register includes notes, bank card and coins. It will be a lot of f...

Ready or not, here they come! Can you see where the funny balls are hiding? Try stacking the magnetic pieces onto each other or play a game of hid...

SmartMax My First Dinosaurs is designed for young children between the ages of 1-5 years offering an early, safe, fun and educational introduction ...

SmartMax My First Farm Animals is designed for young children between the ages of 1-5 years offering an early, safe, fun and educational introducti...

My First Safari Animals is an 18-piece SmartMax set that enables kids to create six animals. The large, soft, friendly-to-the-touch animal pieces c...

Your child will enjoy role play and story telling as they move the transportation themed objects around the rails. Helps develop Hand-eye coordinat...

This set of tactile sensory stones gives children the opportunity to extend their understanding of shape through exploratory play and mark making. ...

Ideal for exploring matching and symmetry, these pairs of interlocking stones are designed so that each pair interlocks in a different way, from co...

These large stones are designed to enable children to have sensory experiences by experimenting with the raised and indented shapes and patterns. C...

A set of six rollers to create tactile images in play dough, clay or sand, providing opportunities to explore and engage with number. Ideal to crea...

Find out who is hiding deep within the forest! These ingenious rollers will enhance understanding of our natural world and will inspire children t...

Explore precious and enticing ocean habitats with this set of creative rollers. You will soon be making waves as you roll into play dough or clay a...

These rollers offer an imaginative way for children to explore the natural world through creative play. Roll into play dough or clay and stamp with...

Your child will learn to identify forest animals, as they enhance their fine motor skills with fun creative play! Lacing beads help develop coordin...