Full Priced items November 23

Made of soft, food-grade silicone, this sweet, textured Dino teether is designed to soothe and comfort teething babes.  The easy-grip ring is light...

This adorable Silicone Dino Rattle is set to become your baby’s instant favourite. It’s made of soft, safe silicone that’s easy for little hands...

Say hello to the softest sidekick (and must-have fashion accessory): the Peanut Penguin Pouch. Inspired by fan favourite Peanut Penguin, this pouch...

Say hello to Toasty Hugs, all-new cosy companions filled with calming tourmaline crystals. Containing a removable heat pack to warm in the microwav...

Say hello to Toasty Hugs, all-new cosy companions filled with calming tourmaline crystals. Containing a removable heat pack to warm in the microwav...

Play Learn Repeat A is for alligator in an airplane and Z is for zebra on a zig-zag! Discover the wonderful world of letters and animals with Flips...

Woblii is a simple, yet multidimensional ball that is designed to grow with your child as they develop. Push, pull, chew, wobble, roll and chase! W...

Foam bath stickers are perfect for imaginative play and narrative storytelling during bathtime. Having problems with bathtime? Create a distract...

Foam bath stickers are perfect for imaginative play and narrative storytelling during bathtime. Having problems with bathtime? Create a distract...

The ultimate KEEP-THEIR-ATTENTION TOY! What happens when babies and toddlers encounter playful colours, fun sounds, fresh tactile experiences and ...

Bashful Luxe Bunny Rosa Soother is irresistible to touch in our softest rose hued fur. A lop-eared bunny with stitched eyes and gold thread nose ho...

A perfect gift for newborns, the Blossom Cream Bunny ‘Berry’ Soother is our most loved Bashful Bunny in a soft cream fur, with strawberry patterned...

Bashful Luxe Bunny Willow Soother is irresistible to touch in our softest latte hued fur. A lop-eared bunny with stitched eyes and gold thread nos...

Smudge Elephant Soother is divinely soft in a sumptuous warm grey fur. With big petal ears, stitched eyes and squashy paws holding on tight to a sq...

Loving that pond life! A Fantastic Day For Finnegan Frog is a playful tale to share at bedtime. Down at the pond, Finnegan Frog is having the best...

Golden Dragon is gorgeously cuddlesome. With soft ochre fur, a long curved tail and sparkling jersey spines, ears and wings, this mighty pal gives...

Ewert Sheepdog is here to play, round up joy, and share cuddles! In long, textured cream and grey fur with bright eyes and long tail, Ewert has st...

THIS TOY SUCKS......To the wall, that is. These tiny jellyfish will never sting---but they will use their suction cup tentacles to stick to all...

NO LANDLUBBERS ALLOWED. Plastic-ware in the tub is all well and good until it comes time to pack up that leftover meatloaf. Instead, we recomm...

If I Were A Kitten is the perfect adventure for curious babies. A chunky board book with touch-and-feel panels, tactile cover, and vibrant pict...

The TOMY Toomies Bath Toy Spin & Splash Dishwasher transforms bath time into an exciting, splash-filled adventure, perfect for toddlers who lov...

The Bashful Bee Soother is a honeycomb dream in scrummy-sweet golden fur. Our bright-eyed bee is standing guard, looking after sleepyheads. Strip...

Our Sleepy Head Bunny Long Hot Water bottle helps to soothe and relax little ones at bedtime. The cute bunny cover is removable and made from super...

A cheeky workmate with a cheery grin, Amuseables Snake Plant is the office prankster. This spikey scamp has fuzzy soil, a gingery wicker-look pot ...

Sweet rubber Farm Animal toys. Great for little hands to grasp, shake and soothe sore gums with. Choose from one of 12 animals; pig, cow, horse, sh...

Vintage-styled from super soft and snuggly Velboa fabric, this delightful doll is destined to be your little one’s best friend forever. With her p...

An engaging, spinning sensory toy to touch, explore, rattle, chew and SPIN! Designed to encourage fine motor skills, sensory play and cause-effect ...

Cheeky Compsognathus’ paint on Stegosaurus’ spikes, as playful Velociraptors frolic in the mud in this super fun, interactive bath book. Kids will ...

Unicorns are ready to bring the magic in this super fun, interactive bath book. Kids will delight in transforming the rock’n’rolling, ice-cream-mou...

A gift that will be treasured! Due to its delicate mechanism, we recommend keeping this on a shelf out of young children's reach. • Packaged Size:...

Combining traditional techniques with modern technology, this music box does not need batteries. To see the helicopter move, turn the winder under ...

Get your little ones into the festive spirit with our Jellystone Christmas Tree Stacker! This engaging toy is designed to stimulate your kids’ sens...

Crafted to engage and entertain, Rocking Rollers are adorable multi-functional toys that will delight toddlers. They serve as a captivating wobble...

ONE TRY AND THEY'LL BE HOOKED. .Need a little bath-time bait? CAST is so much fun they won't want to leave the tub. The working pole features ...

SORRY ABOUT THE PLUMBER'S CRACK. And you never thought leaky pipes could be fun.  This version makes bath time a scooping and pouring extravagan...

End the day just like Peppa Pig with loud snorts and laughter! It’s time to add bath time to their favourite list of things to do: Daddy Pig, Mu...