Full Priced items November 23

This adorable Silicone Dino Rattle is set to become your baby’s instant favourite. It’s made of soft, safe silicone that’s easy for little hands...

Say hello to the softest sidekick (and must-have fashion accessory): the Peanut Penguin Pouch. Inspired by fan favourite Peanut Penguin, this pouch...

Say hello to Toasty Hugs, all-new cosy companions filled with calming tourmaline crystals. Containing a removable heat pack to warm in the microwav...

Say hello to Toasty Hugs, all-new cosy companions filled with calming tourmaline crystals. Containing a removable heat pack to warm in the microwav...

Foam bath stickers are perfect for imaginative play and narrative storytelling during bathtime. Having problems with bathtime? Create a distract...

Foam bath stickers are perfect for imaginative play and narrative storytelling during bathtime. Having problems with bathtime? Create a distract...

Push, spin, rattle, click, and discover! Little hands will be occupied for hours once you introduce them to this unique device that's brimming with...

Bashful Luxe Bunny Rosa Soother is irresistible to touch in our softest rose hued fur. A lop-eared bunny with stitched eyes and gold thread nose ho...

A perfect gift for newborns, the Blossom Cream Bunny ‘Berry’ Soother is our most loved Bashful Bunny in a soft cream fur, with strawberry patterned...

Bashful Luxe Bunny Willow Soother is irresistible to touch in our softest latte hued fur. A lop-eared bunny with stitched eyes and gold thread nos...

Smudge Elephant Soother is divinely soft in a sumptuous warm grey fur. With big petal ears, stitched eyes and squashy paws holding on tight to a sq...

Loving that pond life! A Fantastic Day For Finnegan Frog is a playful tale to share at bedtime. Down at the pond, Finnegan Frog is having the best...

Golden Dragon is gorgeously cuddlesome. With soft ochre fur, a long curved tail and sparkling jersey spines, ears and wings, this mighty pal gives...

Introduce your early learner to their first puzzle experience with this Under the Sea nesting puzzle Featuring beautifully illustrated sea creatur...

Soft and snuggly, microwaveable heat pack containing silica beads. Approx: 14 x 6 x 20cm Choose from Grey or Beige

Ewert Sheepdog is here to play, round up joy, and share cuddles! In long, textured cream and grey fur with bright eyes and long tail, Ewert has st...

THIS TOY SUCKS......To the wall, that is. These tiny jellyfish will never sting---but they will use their suction cup tentacles to stick to all...

NO LANDLUBBERS ALLOWED. Plastic-ware in the tub is all well and good until it comes time to pack up that leftover meatloaf. Instead, we recomm...

If I Were A Kitten is the perfect adventure for curious babies. A chunky board book with touch-and-feel panels, tactile cover, and vibrant pict...

My First Car Cruise into adventure with My First Car. Magnetically build your car or combine it with other SmartMax sets and let your imagination ...

My First Explorers Launch into high-speed adventures with My First Explorers! Mix and match the rocket, plane and car and let your imagination soa...

Take the joy of PlayTab with you wherever you go! The two included sensory tiles can be popped in and out of the flexible, durable case, and you ca...

The TOMY Toomies Bath Toy Spin & Splash Dishwasher transforms bath time into an exciting, splash-filled adventure, perfect for toddlers who lov...

A modular sensory toy, PlayTab lets you build a unique experience packed with fine motor challenges, visual fascination, cause-and-effect discoveri...