Full Priced items November 23

Crafted from natural materials, the Hape Montessori Mirror Shape Puzzle offers children a clear and structured introduction to colours and shapes. ...

Introduce your baby to the joys of reading with this multi-sensory book! Made of wood and fabric, the book features bright colours, engaging textu...

Marcus & Marcus' 3-Stage Palm Grasp Toothbrush Brush Set was designed with little hands and little mouths in mind. This Toddler Toothbrush is t...

Marcus & Marcus Self Training 360 Toothbrush is perfect for toddlers who start learning to take care of their own oral care. With the 360 arou...

Safe, Engaging & Developmental Play From Magic Sensory Extra 3 Soft, Squishable Sensory Balls This shape sorter toy set includes 3 soft, textur...

K's Kids - Mi Mi Loves Fish A classic fish-catching toy for eye-hand coordination. With air inside, 6 colourful fishes can float on water. Sucti...

Magic Painting World is an ideal introduction to mess-free painting for little ones, where hidden pictures are revealed using the refillable magic ...

Tea parties just got sweeter with this gorgeous Starlight Party Silicone Tea Set. This versatile, classic tea set is made of kid-friendly, food-g...

This adorable Silicone Dino Rattle is set to become your baby’s instant favourite. It’s made of soft, safe silicone that’s easy for little hands...

Say hello to the softest sidekick (and must-have fashion accessory): the Peanut Penguin Pouch. Inspired by fan favourite Peanut Penguin, this pouch...

Say hello to Toasty Hugs, all-new cosy companions filled with calming tourmaline crystals. Containing a removable heat pack to warm in the microwav...

Foam bath stickers are perfect for imaginative play and narrative storytelling during bathtime. Having problems with bathtime? Create a distract...

Foam bath stickers are perfect for imaginative play and narrative storytelling during bathtime. Having problems with bathtime? Create a distract...

Push, spin, rattle, click, and discover! Little hands will be occupied for hours once you introduce them to this unique device that's brimming with...

Bashful Luxe Bunny Rosa Soother is irresistible to touch in our softest rose hued fur. A lop-eared bunny with stitched eyes and gold thread nose ho...

Bashful Luxe Bunny Willow Soother is irresistible to touch in our softest latte hued fur. A lop-eared bunny with stitched eyes and gold thread nos...

Smudge Elephant Soother is divinely soft in a sumptuous warm grey fur. With big petal ears, stitched eyes and squashy paws holding on tight to a sq...

Loving that pond life! A Fantastic Day For Finnegan Frog is a playful tale to share at bedtime. Down at the pond, Finnegan Frog is having the best...

Soft and snuggly, microwaveable heat pack containing silica beads. Approx: 14 x 6 x 20cm Choose from Grey or Beige

Ewert Sheepdog is here to play, round up joy, and share cuddles! In long, textured cream and grey fur with bright eyes and long tail, Ewert has st...

THIS TOY SUCKS......To the wall, that is. These tiny jellyfish will never sting---but they will use their suction cup tentacles to stick to all...

NO LANDLUBBERS ALLOWED. Plastic-ware in the tub is all well and good until it comes time to pack up that leftover meatloaf. Instead, we recomm...

If I Were A Kitten is the perfect adventure for curious babies. A chunky board book with touch-and-feel panels, tactile cover, and vibrant pict...

My First Car Cruise into adventure with My First Car. Magnetically build your car or combine it with other SmartMax sets and let your imagination ...

Take the joy of PlayTab with you wherever you go! The two included sensory tiles can be popped in and out of the flexible, durable case, and you ca...

The TOMY Toomies Bath Toy Spin & Splash Dishwasher transforms bath time into an exciting, splash-filled adventure, perfect for toddlers who lov...

A modular sensory toy, PlayTab lets you build a unique experience packed with fine motor challenges, visual fascination, cause-and-effect discoveri...

A modular sensory toy, PlayTab lets you build a unique experience packed with fine motor challenges, visual fascination, cause-and-effect discoveri...

Our Sleepy Head Bunny Long Hot Water bottle helps to soothe and relax little ones at bedtime. The cute bunny cover is removable and made from super...

Sweet rubber Farm Animal toys. Great for little hands to grasp, shake and soothe sore gums with. Choose from one of 12 animals; pig, cow, horse, sh...

The BabySpini is a delightful developmental toy designed to engage and entertain your little one. Made from natural wood in calming pastel colours...

The perfect baby gift. This adorable set includes;  a sweet wooden teether octopus with blue silicone legs. an easy-to-hold flower-themed rattle....

Featuring a groovy design, these fun Animambo maracas are part of the colourful series of instruments by Djeco.The wooden elements of this product...

Vintage-styled from super soft and snuggly Velboa fabric, this delightful doll is destined to be your little one’s best friend forever. With her p...

An engaging, spinning sensory toy to touch, explore, rattle, chew and SPIN! Designed to encourage fine motor skills, sensory play and cause-effect ...

Cizi Snake is a statement-making serpent this festival season. Bright and bold in contrasting forest green and pale yellow fur, Cizi has soft textu...

Baby's first workbench! Endless delight, fascination, and satisfaction ensue when little ones grab a hold of the wooden mallet and start hammering ...

SORRY ABOUT THE PLUMBER'S CRACK. And you never thought leaky pipes could be fun.  This version makes bath time a scooping and pouring extravagan...

PLEASE FEED THE ANIMALS. He's the biggest creature in the sea so naturally he's worked up an appetite. Squeeze CHOMP's tail fin and his soft, f...

Bring your favourite coffee chain to bath time with the Bath Barista from Toomies. Just like grown-ups, little ones can experience the fun of t...

Become a magical artist with Tiger Tribe's Magical Painting World. Fill your magic paintbrush with water and reveal the gorgeous illustrations brou...

Bashful Unicorn is heavenly to hold, in souffle-soft vanilla fur. This fabulous pal is wonderfully detailed, with strawberry-sundae nose and ear...

Have fun from from capital A to capital Z with ring flash cards from Mudpuppy. Ring Flash Cards from Mudpuppy teach children age 1+ the letters of ...

Roll it, squish it, bounce it, count it! Make counting fun with Jellystone Designs' My First Dice! Comes in a 2 Pack: one dice has numerals on each...

Garden themed Rainbow Arches for Open Ended Play! A tactile and sophisticated version of this playroom classic. 5 stacking rainbow arches made from...

Make bath time and sensory play oh so fun! A set of 5 Stacking Cups plus 5 Treasure Coins! These Ocean Stacking Cups to help your kids explore mari...

Roly Poly Bunny loves being pushed, pulled and knocked over — always bobbing up for more fun. Ideal for babies learning to crawl and helps develop...

Bubble ‘n’ squeak: Bring all the fun of the kitchen into the bath tub with this clever 2-in-1 play set that lets little ones pretend they’re coo...