Baby

Non-slip bathtub stickies designed with your little one in mind. The textured, non-slip surface is fun and functional, meaning more bath time fun a...

This Silver Money Box makes the most beautiful keepsake, perfect gift to celebrate a birth, 1st Birthday, Christening, Naming Day and so much more....

Perfect for a Birth... Christening.. Birthday and everything in between gift! Wooderful Life Music Box Carousel A beautiful design to remind you o...

This Square clutching toy comes with 2 wooden rings that creates a sound when rattled.   Designed for ages 6 months+ Plan Toys range is not only ma...

The cutest colour matching activity that you ever did see! Little ones can develop their colour recognition by matching the silicone tops to the co...

The Pick-Up Pals were designed for hands-on fun that supports your child's development by helping little hands strengthen fine and gross motor skil...

Soft, Colourful, Crinkly Bliss – Unveil the World of Discovery with Our Baby Soft Book! A plush, sensory-rich experience for your little one's earl...

Soft, Colourful, Crinkly Bliss – Unveil the World of Discovery with Our Baby Soft Book! A plush, sensory-rich experience for your little one's earl...

This adorable Silicone Koala Rattle will be your baby’s constant companion and is sure to become an instant favourite. It’s made of soft, safe sil...

Roly Poly Bunny loves being pushed, pulled and knocked over — always bobbing up for more fun. Ideal for babies learning to crawl and helps develop...

Made of soft, food-grade silicone with a beautiful pastel speckle pattern, sweet Bunny Teether features a range of different textures designed to s...

Send your little one's senses on a whimsical adventure! Sliding back and forth at clever angles through the centre ball are four bars with vibrant...

Little explorers can’t help but get sucked into the sensory excitement of these bendy, rattly, chewy, suction-cup creations! Their vivid textures ...

With the Lamaze Walla Walla Koala Tree Sorter, there’s always something fun to do! Where are Walla Walla and his friends hiding? This colourf...

The Lamaze Hot Air Balloon High Chair Toy takes baby on a fun ride of discovery. Great for use on high chairs, strollers and tables, the suct...

Watch baby’s delight as Jacque the Peacock spreads his feature-filled feathers. This colourful peacock helps baby through first vital stages ...

My friend Jasmine by Lamaze - A beautiful first doll for baby! She's dressed in a cute pink romper with crinkly legs, plus she has so many fa...

My Friend Olivia by Lamaze - A beautiful first doll for baby! She has a crinkly skirt, so many fabric textures to explore, an adorable embroi...

Daphne the Dragon is packed with auditory and tactile features to keep your little one happy. Rattle, chewy tail, multiple textures and an on th...

Tilly Twinklewings will magically make her way into baby's heart. This unicorn has a rainbow felt mane and tail plus silvery, crinkle wings tha...

Engage the senses and elasticize the mind with the Lamaze Fidget Caterpillar. This bendy buddy will fill their fingers with wonder! On its bell...

The Toomies Hide & Squeak® Egg & Spoon set doesn’t just provide hours of fun – it can keep kids entertained as they grow! Starting at six ...

Barking Boden is a playful puppy that is sure to make baby smile. Baby can hear Boden "bark" when his nose is pressed, and rattle sounds when s...

This sweet Flower Kids doll is the one with the lovely black hair. She makes a fantastic friend. She loves dancing and spending afternoons in the g...

Brunette Pari in her bright blue plush dress. Super soft and fantastic for little ones to cuddle. Pari's features include: Pari's doll dress is re...

Pia is one of the Butterfly kids.Light brown hair and a baby pink dress, the super-soft feel of this doll makes her the perfect comforting companio...

The multi-award winning Bilibo is widely regarded as one of the most innovative and versatile open-ended toys. Deceptively simple and magically at...

Little explorers can’t help but get sucked into the sensory excitement of these bendy, rattly, suction-cup creations!Flip and spin the textured, pl...

This cat's got a lot to answer for! Jellycat Jack is finally here! This tuxedo cat has soft tufty fur, huge stitched paws and a friendly smile. Wit...

This cat's got a lot to answer for! Jellycat Jack is finally here! This tuxedo cat has soft tufty fur, huge stitched paws and a friendly smile. Wit...

A champion digger and champion cuddler! Albert the Jack Russell dog is a happy pup in soft cream fur with black and brown patches. With perky ears ...