Age 2+

SmartMax My First Dinosaurs is designed for young children between the ages of 1-5 years offering an early, safe, fun and educational introduction ...

SmartMax My First Farm Animals is designed for young children between the ages of 1-5 years offering an early, safe, fun and educational introducti...

Designed to help kids understand effort and reward through the tracking of their achievements, this beautifully illustrated chart uses magnets, s...

My First People – SmartMax Magnetic Construction Head off to a great start with My First People. Mix and match the funny faces with the different h...

My First Build & Drive – SmartMax Magnetic Construction Time to get things rolling! My First Build & Drive takes you on a creative journey....

Yarn Bugs Threading Make 4 colourful bugs with this threading activity! A very simple and engaging threading activity that uses pipe cleaners to ma...

Make way, make way! Here comes the fire engine on its way to a blaze! Put up the ladder so the fire fighter and his dog can fight the flames and sa...

This toy ambulance has a driver, a siren and lights and a rear door to open and transport your patients! Measures 26.9 x 12.8 x 13.5cm. Suitable ...

Get ready for big-time hauling action with our Dumper Truck Toy. Load, lift, and dump with ease for endless construction and adventure. Measures 2...

Experience the ultimate loading adventure with our Loader Truck Toy. Dig, scoop, and transport with precision and power for endless construction an...

Welcome to our charming Critter House Shape Sorter. As you match the adorable animal and character blocks to their corresponding openings, a magica...

A magnetic wand wiggles and worms marbles through this hand-held maze. Match the marble colours to the bugs. Younger kids can just manipulate the m...

A magnetic wand guides marbles through this hand-held maze. There's no right or wrong way to play with this maze. It's compact and great for travel...

Magnetic ball maze with attached wand. Tilt the board to guide the balls through the maze or use the included magnetic wand! Design features five n...

Get creative with these Sand Castle moulds, perfect for the beach, sand pit or even kinetic sand. 3+

Emma is 25cm and the perfect choice for a first doll as she is made from easy care, machine washable fabrics. With her stuffing made from recyc...

Kids will delight as they find the hidden Easter surprise beneath each egg. Each colour coded egg and chicken/bunny pair is beautifully illustrated...

Level-up your little ones pretend play sessions with this sweet Strawberry Patch Silicone Tea Set. This versatile, classic tea set is made of kid...

Sand Castle Mould! Italy's famous landmark inspires young architects to create their own monuments in the sand.  This Hape Sand Mould is ideal for...

Sand Castle Mould! France's famous landmark inspires young architects to create their own monuments in the sand.  This Hape Sand Mould is ideal for...

Sand Castle Mould! You too can build one of the Seven Wonders of The World. This Hape Sand Mould is ideal for encouraging children to explore and e...

Sand Castle Mould! You too can build one of the Seven Wonders of The World. This Hape Sand Mould is ideal for encouraging children to explore and e...

Take stacking to a whole new level with this fantastic air stacker! Place the ball in the base, insert a clear tube and turn on the fan, then stack...

Welcome to the farm! This wonderful wooden farm is sure to delight budding farmers as they create stories around life on the farm. With the varie...